Wish Farms Wraps Up Successful ‘Pick-A-Berry, Pick-A-Cause’

Wish Farms, Plant City, FL, recently concluded its annual $10,000 charitable consumer campaign, Pick-A-Berry, Pick-A-Cause.

Now in its fourth year, the initiative continues to grow organically, engaging consumers while supporting meaningful causes aligned with the Wish Farms Family Foundation’s pillars of giving: food security, youth education and community.

This year’s donations were distributed among three nonprofit organizations: Feeding Tampa Bay, Redlands Christian Migrant Association and Boys & Girls Clubs of Greater Tampa Bay.

The campaign ran from Aug. 27 to Sept. 30, generating 259,027 entries and 517,348 impressions — a 27% increase in participation over the previous year. Five entrants received cash prizes totaling $2,000.