California Giant Berry Farms Raises Nearly $50,000 for Local Nonprofits

California Giant Berry Farms, Watsonville, CA, raised $49,800 at its 19th annual Skirt Steak BBQ. The event, which brought together over 1,200 community members, benefits local organizations.

The annual barbecue has grown from a small lunch for the sales team into one of California Giant Berry Farms’ largest fundraising events. California Giant staff handle every detail — from pre-planning and soliciting sponsorships to cooking and serving. Every dollar raised is matched by California Giant Berry Farms’ founder, Bill Moncovich.

This year’s event holds special significance, as it follows California Giant Berry Farms being honored as the 2024 Food Donor of the Year by Second Harvest Food Bank Santa Cruz County. The Food Bank recognized California Giant for its support since 2016, which includes a donation of over 120,000 pounds of fresh strawberries, blueberries, raspberries, and blackberries last year alone.

Proceeds from this event will be distributed at the end of the year to a variety of nonprofit organizations, including CASA of Santa Cruz County, CASA of Monterey County, CASA of San Benito County, Jacob’s Heart Children’s Cancer Support Services, Kinship Center, Teen Kitchen Project, Pajaro Valley Loaves and Fishes, Partnership for Children, Monarch Services, and Pajaro Valley Shelter Services.