Cover Stories
Produce Powers Foodservice
Fresh fruits and vegetables are no longer relegated to garnish, add-ins, or supporting roles on restaurant plates.... Read more
July 13, 2026 | 15 min to read
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Founder, Phoenix Media Network & Produce Business Magazine
Industry Icon and Maverick Thought-Leader, Jim was a force of boundless energy and enthusiasm for the perishable food and fresh produce industry in which he was born and carried a rich family legacy.
Learn more about Jim Prevor