California Giant Berry Farms

California Giant Berry Farms, Watsonville, CA, announces the return of industry veteran Tom Smith as vice president of sales and marketing.

As a member of the senior leadership team, Smith will oversee global business and trade market strategies and the overall commercialization of California Giant’s product platform.

Alongside Smith’s appointment, the company has expanded its sales organization, announcing internal promotions alongside four new seasoned hires to accelerate growth, sharpen operational execution, and deliver enhanced value to growers and retail partners.