As we near the 40th anniversary of Produce Business in October 2025, we reflect on the passion that got us here, and the passionate people we serve.

Now we want to identify and spotlight 40 People of Passion — people who are building excitement for produce everywhere they go; people whose stories are filled with passion.

Whether you’re just getting started or have been around for 20 years, if you can’t imagine working anywhere but the produce industry, we want to hear from you. Please use this form to submit your passion story. We will select only 40 to feature in our October anniversary issue.

Don’t miss this opportunity to share your story! Deadline for submission is July 1, 2025. (Note: These submissions are different from the brief passion stories we’ve been publishing since January 2025.)

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3 of 22 article in Produce Business March 2025