Though Lucky, We Are Still Vulnerable
Originally printed in the April 2020 issue of Produce Business. The coronavirus situation is a novel and problematic one, partly because we don’t know many… Read More
Jim Prevor
WinCo Wins The Pricing Game In Eastern Washington/Northern Idaho’s Inland Valley
WALMART PRICING REPORT Round XXXII Originally printed in the March 2020 issue of Produce Business. With a rapidly growing population, consumers looking for low-priced produce… Read More
Coronavirus And Produce: “It Was The Best Of Times, It Was The Worst Of Times”
Originally printed in the March 2020 issue of Produce Business. So, what a produce industry it is in 2020. Retailers, and those who sell to… Read More
Produce Online: Winner Or Loser?
Originally printed in the February 2020 issue of Produce Business. By Brian Numainville Read Jim Prevor’s Commentary below In our annual RFG U.S. Online Grocery… Read More
Managing Shrink In Today’s Retail Environment
Originally printed in the February 2020 issue of Produce Business. “The goal is to sell produce, not minimize shrink.” These words still echo in my… Read More
Abdication Of Royal Responsibility
Originally printed in the January 2020 issue of Produce Business. As a boy in school, I remember my history teacher playing the 1936 radio address… Read More
Navigating The Muddy Waters Of Inequality
Originally printed in the December 2019 issue of Produce Business. The disruptions in Chile are in many ways shocking. But so are the riots in… Read More
What People Want Most
Originally printed in the November 2019 issue of Produce Business. Each year, when we visit PMA’s Fresh Summit event we are asked the same question:… Read More
Riding The Plant-Forward Wave — Four Hindrances To Overcome
The world is ablaze with people promoting plant-forward eating. From Bill Gates to TV chefs, from environmentalists to culinary schools, it’s the next big thing. Not surprisingly, there is not a marketing mind in the produce industry not looking for a path to use this enthusiasm as a way to sell more fresh fruits and vegetables.
Making The Most Of Brexit Negotiations
Rule One of Produce Negotiations: If you are buying fruits and vegetables on a commercial scale, you never call a shipper and ask what the… Read More