National Mushroom Month Moves to June

Beginning this year, National Mushroom Month is moving to June to align with peak grilling season and remind shoppers that mushrooms are a versatile, year-round staple.

The Mushroom Council recommends five actions to help retailers boost mushroom sales this season, supported by turnkey merchandising materials and promotional resources.

1. Add Seasonal Signage and Digital Assets

2. Spotlight Value-Added Convenience

3. Educate Through Variety

4. Inspire with Meal Solutions

5. Prioritize Shelf Quality.