The Fruits of Thought

A column offering insightful analyses and commentary on current trends, challenges, and opportunities within the produce industry, authored by the late industry expert Jim Prevor.

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Though Lucky, We Are Still Vulnerable

May 6, 2020 | 4 min to read

The Fruits of Thought

Coronavirus And Produce: “It Was The Best Of Times, It Was The Worst Of Times”

April 1, 2020 | 4 min to read

The Fruits of Thought

Managing Shrink In Today’s Retail Environment

February 1, 2020 | 4 min to read

The Fruits of Thought

Abdication Of Royal Responsibility

January 1, 2020 | 5 min to read

The Fruits of Thought

Navigating The Muddy Waters Of Inequality

December 1, 2019 | 5 min to read

The Fruits of Thought

What People Want Most

November 1, 2019 | 4 min to read

The Fruits of Thought

Riding The Plant-Forward Wave — Four Hindrances To Overcome

October 1, 2019 | 4 min to read

The Fruits of Thought

A Closer Look At Minimum Wage

September 5, 2019 | 4 min to read

The Fruits of Thought

Making The Most Of Brexit Negotiations

September 1, 2019 | 4 min to read