Bloom Fresh

Bloom Fresh, London, England, recently announced two leadership appointments to meet growing global demand for its branded fruit varieties. Effective immediately, Fiachra Moloney assumes the newly created role of director of growth and market development, while fresh produce industry veteran Jennifer Sanchez, DBA, joins as chief marketing officer.

During his tenure as chief marketing officer, Moloney helped elevate Bloom Fresh’s global market presence across the fresh produce value chain. In his new role, Moloney will focus on driving growth across key markets, including Europe, China, India and Southeast Asia.

Sanchez joins Bloom Fresh with more than two decades of fresh produce industry experience spanning brand marketing, customer engagement, market intelligence and commercial strategy. She is recognized for helping build and grow leading produce brands through leadership roles with Driscoll’s, Green Giant Fresh and Sun World International. She will be based in the U.S.