Florida Strawberry Season Begins

Florida’s strawberry season is officially underway, according to the Florida Strawberry Growers Association (FSGA), Plant City, FL.

This season, consumers will see a new wave of FSGA advertising, designed to highlight the taste and quality of Florida-grown berries. The campaign will reach targeted shoppers across digital platforms, including streaming video, streaming audio and social media.

Shoppers are encouraged to look for the iconic Fresh From Florida logo on packages.