Women Leading the Way in Produce
January 21, 2025 | 3 min to read
Tecla Masciarelli, Director of Central Procurement at METRO Richelieu, Inc., began her career in logistics before transitioning to retail produce, driven by its dynamic challenges. She credits early mentors like Martine Papineau for fostering her growth. Her adaptability and prioritization skills were pivotal in her ascent within the rapidly evolving industry. Masciarelli emphasizes collaboration and creativity in building a resilient team and advises aspiring women in the field to gain comprehensive knowledge of logistics to succeed.
Tecla Masciarelli
Director Central Procurement — Produce
METRO Richelieu, Inc.
980-store chain under banners including Metro, Metro Plus, Super C, Food Basics, Adonis, and Première Moisson, headquartered in Montreal, Canada
Q. Tell us about your start in retail produce.
A. I began my career in logistics, but I quickly developed an interest in retail produce, especially in procurement and purchasing, as I worked closely with these teams. As I continued my career in transport, I developed my expertise and skills and seized an opportunity in this industry, which is how I started in retail produce.
Q. How did you decide you wanted to work in retail produce? What did you like about the industry?
A. I have always been very interested in the produce industry because of its dynamic and active nature. I particularly enjoy finding quick solutions to problems, whether human or natural, that challenge me daily. Being curious and proactive by nature, the unpredictability of this industry intrigued me and the numerous daily challenges motivated me to work in retail produce.
Q. Who were early mentors in your successful career in retail produce?
A. Throughout my career, I have been fortunate to rely on several collaborators with whom I have had the chance to grow. My synergy with colleagues from various backgrounds has allowed me to understand new realities and find my voice. However, I must thank Martine Papineau, who allowed me to start my career at Metro, and gave me an opportunity to advance.
Q. How did you climb the ladder? What skills, knowledge, and experience have been most instrumental?
A. I climbed the ladder and advanced in my career by being adaptable and quickly adjusting to new environments. We are in an industry that evolves rapidly, and every day brings new surprises, so learning to prioritize and step back have been essential skills that have helped me progress. Understanding how to act wisely and not react hastily has also been a skill I developed over time, allowing me to climb in my career.
Q. Could you share what you consider your most significant accomplishments in the industry? What would you still like to accomplish?
A. Throughout my career, I have truly emphasized collaboration between Metro teams to maximize efficiency and achieve optimal results. By valuing ideas and relying on the creativity of each individual, we have succeeded in creating a procurement team that is one of the best in our field. One of the greatest achievements of my career has been building a strong and resilient team where everyone can thrive.
Q. What advice would you offer women about a career in retail produce?
A. I would tell women who want to pursue a career in our industry to start with logistics and understand this sector’s ins and outs. I think it is important to know the various aspects and realities of everyone involved in the supply chain. Understanding all logistical elements, from negotiation to the arrival of products on the shelves, is the best asset to start a career in retail produce.
4 of 8 article in Produce Business January 2025