Expect Strong Washington Apple Crop
Look for standout varieties that offer a unique selling proposition. For commercial apple growers in Washington, who are faced with input cost increases that are… Read More
Roger Aguirre
Score An A+ With Back-To-School Produce Sales
Today’s parents aren’t packing school lunchboxes like their parents. “My lunchbox days included a bologna or peanut butter and jelly sandwich, a bag of Cheetos, and a Ding Dong, Twinkie or… Read More
Variety is the Spice of Life (and Apple Sales)
2023-24 apple production up 1.5%, so there are more opportunities for promotions this year. Originally printed in the January 2024 issue of Produce Business.
Fresh Appeal: Washington’s Apple Industry Prepares to Bounce Back
Get creative with displays so shoppers gravitate toward the category. Originally printed in the August 2023 issue of Produce Business.
Washington Apples Continue As Top Pick
It takes color, flavor to rise to the top of a crowded apple market. Originally printed in the August 2022 issue of Produce Business.
Shoppers demand apples year-round
Four Ways Imports Can Keep Apple Category Sales Healthy Originally printed in the February 2022 issue of Produce Business. There’s the old saying ‘an apple… Read More