Sun Pacific, Pasadena, CA, recently launched its new “Irresistibly Cute” marketing campaign across digital advertising, social media, influencer marketing, and in-store activations.

Retailers can help shoppers find their favorite Cuties mandarin brand by prominently displaying Cuties in new merchandising “Wow” displays.

To further support retailers, Cuties has a refreshed website supporting the “Irresistibly Cute” campaign. The site has wellness information, crafts, activities and content along with snacking ideas and recipes to keep shoppers engaged and to encourage new and repeat purchases at retail. Shoppers can join the Cuties Club for coupons and more to continue driving traffic to stores. Retailers are encouraged to contact a Sun Pacific sales rep to develop a custom program tailored to their shoppers.