Eastern Apples: Great Crop, But Marketing Challenge
Promoting Eastern-grown apples on the East Coast is a great advantage. Although weather-related challenges hit some parts of the region, Eastern apple growers had a… Read More
Brenda Briggs
Variety is the Spice of Life (and Apple Sales)
2023-24 apple production up 1.5%, so there are more opportunities for promotions this year. Originally printed in the January 2024 issue of Produce Business.
Eastern Apples Deliver Sweet Sales
Proximity to population makes apples from eastern states even sweeter. By Dorothy Noble
Apples Aren’t Just For Fall Anymore
New varieties, new flavors can add crunch to your apple category sales, but it won’t happen without solid merchandising.
Apple Opportunities Warm in Winter
Originally printed in the January 2021 issue of Produce Business. With a range of factors influencing the marketplace, the time may be ripe for new… Read More