Litehouse Foods
Holidazzle Winter Campaign 2015 Objective: Capture consumers’ attention for Simply Artisan Reserve Cheeses, Litehouse Dressings and Dips, as well as Cheese & Herbs with holiday-themed… Read More
2016 Marketing Excellence Award
Idaho Potato Commission
The Return of the Idaho Potato Field Force Objectives: The trade initiative aimed to increase retailer support for Idaho potatoes, thus driving volume and growing… Read More
Cranberry Marketing Committee
Cranberry Friendsgiving Photo Contest Social Media Campaign Objectives: To reach the Millennial audience and drive cranberry consumption, the Cranberry Marketing Committee launched a strategic social… Read More
Columbia Marketing International
I’m Perfect Program Objectives: Columbia Marketing International’s (CMI) imperfect fruit program was designed to make imperfect fruit available to consumers and retailers that are more… Read More
California Avocado Commission
#BigGameAdd Objectives: Encourage retailers to be a part of Super Bowl “buzz” without the enormous expense of advertising. Garner significant awareness of and engagement with… Read More