Local, Seasonal Sourcing: A Tale of Two Chefs in Two Cities Posted in: Produce on the Menu - Professional culinary schools often train students to celebrate fresh produce, focus on seasonal sourcing, and support local growers as much… ... Read More
Europe’s Largest Grocery Markets Stir Up Demand as Inflation Dust Settles Posted in: European Market - As the inflationary dust begins to settle across Europe’s largest grocery markets, demand patterns are shifting, presenting a blend of… ... Read More
From Fine Dining to School Food Posted in: Wholesale Market - Seven years ago, I was introduced to a philanthropic organization called DREAM. DREAM started in 1991 as an after-school baseball… ... Read More
Getting Hypocritical Consumers to Eat More Produce Posted in: The Fruits of Thought - By Jim Prevor, originally published in October 2018 Consumer behavior … it is as Winston Churchill said of the actions… ... Read More
Canadian Supply Chain Healthy and Evolving Posted in: Wholesale Market - There is a stronger emphasis on diversification and sustainability in the industry. The supply chain for produce in Canada is… ... Read More
Foodservice Produce Promotions: The CA Grown Story Posted in: Opinion, Produce on the Menu - Part of my role with the Buy California Marketing Agreement is to find foodservice industry partners who want to promote… ... Read More
Produce Specialties Celebrate National Fruit and Vegetable Month Posted in: Opinion, Wholesale Market - Every day is a good day to celebrate what makes our world more interesting, more exciting, and more fun —… ... Read More
Report: Still a Way to go in Fresh Produce Consumption Posted in: European Market, Opinion - Freshfel Europe’s latest edition of the Consumption Monitor indicates the average fruit and vegetable consumption in the European Union decreased… ... Read More
MASTERING MERCHANDISING Posted in: Opinion, The Fruits of Thought - By Jim Prevor, originally printed in the March 2019 issue of Produce Business Merchandising is the primary selling tool for… ... Read More
The Impact of Consumer Curiosity on Restaurant Food Posted in: Opinion, Produce on the Menu - I am a hoarder of research, always searching for, collecting, examining and tucking away the latest market reports, consumer survey… ... Read More
Every Wholesaler Needs a Relationship With a Food Recovery Organization Posted in: Opinion, Wholesale Market - “Produce is an art, not a science.” These words resonated with me during my first week at DNO Produce, as… ... Read More
Dealing With the Fallout of the Latest Phase of Post-Brexit Border Controls Posted in: European Market, Opinion - The logistics sector is again reeling after the goalposts were changed, and the industry was thrown into turmoil. Phase two… ... Read More
Marketing Push Needed Posted in: Opinion, The Fruits of Thought - By Jim Prevor, originally printed in October 2012 The question of how produce ought to be promoted continues to vex… ... Read More
AI Will Be a Game Changer for Wholesalers Posted in: Opinion, Wholesale Market - As a teenager growing up on Long Island in the early 1990s, I got my first job working in wholesale… ... Read More
Consumers Willing to Make Better Choices In-Store Posted in: European Market, Opinion - Bloom Fresh, a London, England-based fruit-breeding company specializing in table grapes, cherries and raisins, announced the findings of its latest… ... Read More
Addressing Potato Problems and Possibilities on Restaurant Menus Posted in: Opinion, Produce on the Menu - Potatoes have a problem. Maybe more than one problem. Right now, historically low prices are the biggest challenge for grower/packer/shippers.… ... Read More
Increasing Overall Consumption Should be the Goal Posted in: Opinion, The Fruits of Thought - BY JIM PREVOR, ORIGINALLY PRINTED IN MARCH 2013 Analyzing consumer behavior via sales trends is wrought with complexity. For example,… ... Read More
Addressing Potato Problems and Possibilities on Restaurant Menus Posted in: Opinion, Produce on the Menu - Potatoes have a problem. Maybe more than one problem. Right now, historically low prices are the biggest challenge for grower/packer/shippers.… ... Read More
Valuing Local Produce Wholesalers Posted in: Opinion, Wholesale Market - It’s no secret that the biggest problem currently in the country, and industry, is the cost of labor and the… ... Read More
European Parliament Approves Packaging and Packaging Waste Regulation Posted in: European Market, Opinion - The Packaging and Packaging Waste Regulation (PPWR) was first presented in November 2022 by the European Commission with the goal… ... Read More
Want More Produce on Menus? It’s Complicated Posted in: Jim Prevor's Poems, Opinion - I have been working with foodservice operators from different sectors since 2007, watching how they work, learning about their challenges,… ... Read More
Why Relationships Matter Posted in: Opinion, The Fruits of Thought - By Jim Prevor Originally printed in September, 2016 [with some editing to account for changes over time.] What have we… ... Read More
Flavor: Understanding Seed to Service Posted in: Opinion, Produce on the Menu - Originally printed in the May 2024 issue of Produce Business. For this column, we are going to go off menu… ... Read More
FRUIT LOGISTICA Presents 2024 Innovation Awards Posted in: European Market, Opinion - Originally printed in the May 2024 issue of Produce Business. Not one, but two awards were presented at FRUIT LOGISTICA… ... Read More
The Need for Marketing in the Wholesale Segment Posted in: Opinion, Wholesale Market - A Q&A with Gabriela D’Arrigo Originally printed in the May 2024 issue of Produce Business. Q. Why is it critical… ... Read More
The New Kings of Sustainability Posted in: Opinion, The Fruits of Thought - By Jim Prevor, ORIGINALLY PRINTED IN SEPTEMBER 2011 Back when the French had kings, they used to say, “Le Roi… ... Read More
Flavor: Understanding Seed to Service Posted in: Opinion, Produce on the Menu - Originally printed in the May 2024 issue of Produce Business. For this column, we are going to go off menu… ... Read More
Does Anyone Care About Coleslaw? Posted in: Opinion, Produce on the Menu - Originally printed in the April 2024 issue of Produce Business. So many good memories of family meals from my childhood… ... Read More
Embracing the Green Wave: Avocado Consumption in Europe on the Rise Posted in: European Market, Opinion - Originally printed in the April 2024 issue of Produce Business. While last year posed challenges for the fresh food industry… ... Read More
Maximizing Produce to its Full Potential Posted in: Opinion, Wholesale Market - Originally printed in the April 2024 issue of Produce Business. As a wholesaler, we are in a position to maximize… ... Read More
Independent Retailers Step in Where Some Chains Falter Posted in: Opinion, The Fruits of Thought - ORIGINALLY PRINTED IN FEBRUARY 2012 In urban areas across the country, independent retailers are booming, often filling spaces vacated by… ... Read More
The Gen Z Demand for Sustainable Food Posted in: Opinion, Produce on the Menu - Originally printed in the March 2024 issue of Produce Business. A recent discussion among foodservice leaders left me pondering the… ... Read More
Unlocking Funding to Finance a Food System Transformation Posted in: European Market, Opinion - Originally printed in the March 2024 issue of Produce Business. Currently, an astonishing one-third of all food produced worldwide is… ... Read More
What’s New? Not the Same Old Story Posted in: Opinion, Wholesale Market - Originally printed in the March 2024 issue of Produce Business. In specialty produce, you get asked a lot of questions.… ... Read More
Begging for More Posted in: Opinion, The Fruits of Thought - BY JIM PREVOR, ORIGINALLY PRINTED IN MAY 2000 My phone has been ringing recently. It seems that a large supermarket… ... Read More
Widening Lanes Posted in: Opinion, Wholesale Market - Originally printed in the February 2024 issue of Produce Business. There was a time when each part of the supply… ... Read More
Consumers’ Behavior is Continuing to Shift Into 2024 Posted in: European Market, Opinion - Originally printed in the February 2024 issue of Produce Business. How does the consumer products sector respond to the new… ... Read More
Platforms and Partners That Put More Produce on Menus Posted in: Opinion, Produce on the Menu - Originally printed in the February 2024 issue of Produce Business. If salads are the only menu category that comes to… ... Read More
On Consumption and Gratitude in New York Posted in: Opinion, Voice of the Industry - By John Pandol How do we increase produce consumption? This mantra has been chanted at industry events and in produce… ... Read More
Developing Demand Posted in: Opinion, The Fruits of Thought - BY JIM PREVOR, ORIGINALLY PRINTED IN JULY 1989 There is something peculiar about branded produce and consumer advertising. It seems… ... Read More
On Consumption and Gratitude in New York Posted in: Opinion, Voice of the Industry - By John Pandol “How do we increase produce consumption?” This mantra has been chanted at industry events and in produce… ... Read More
How Hot Culinary Trends May Impact Produce in 2024 Posted in: Opinion, Produce on the Menu - Originally printed in the January 2024 issue of Produce Business. Each year, the National Restaurant Association (NRA) partners with the… ... Read More
A Race for Resilience: Unlocking Growth in a Post-Pandemic FMCG Landscape Posted in: European Market, Opinion - Originally printed in the January 2024 issue of Produce Business. Despite two years after the pandemic, the Fast-Moving Consumer Goods… ... Read More
Meeting the Demand for Year-Round Fresh Produce Posted in: Opinion, Wholesale Market - Originally printed in the January 2024 issue of Produce Business. Undoubtedly, there is a global demand for fresh fruits and… ... Read More
Helmet Laws, the Dirty Dozen, FSMA and the Disincentives to Sell Produce Posted in: Opinion, Proofing, The Fruits of Thought - BY JIM PREVOR, ORIGINALLY PRINTED IN NOVEMBER 2015 Public policy decisions must depend on more than idiosyncrasy. They must depend… ... Read More
Authenticity, Flavor and the Future of Produce on American Menus Posted in: Opinion, Produce on the Menu - Originally printed in the December 2023 issue of Produce Business. I had the opportunity to attend The Culinary Institute of… ... Read More
Fighting For Survival Posted in: European Market, Opinion - Times have never been tougher for soft fruit growers. Originally printed in the December 2023 issue of Produce Business. Just… ... Read More
Four Things I’m Watching for 2024 Posted in: Opinion, Wholesale Market - Originally printed in the December 2023 issue of Produce Business. December is a special time because of all the reasons… ... Read More
Your Gut Instinct Was Right: The Data Was Wrong Posted in: Opinion, Voice of the Industry - Originally printed in the December 2023 issue of Produce Business. “Data driven” isn’t just jargon; it’s a widely used decision-making… ... Read More
The Rewards of Gratitude Posted in: From the Publisher, Opinion - Feeling grateful and showing our gratitude can be our choice as we endeavor to change forever how we experience the… ... Read More