The Merchandiser of the Year Award, presented by Produce Business, honors headquarter-level produce directors or executives at grocery chains or club/membership store operations who excel in creating innovative and appealing produce displays across multiple stores. These individuals significantly contribute to increasing fresh fruit and vegetable consumption in the U.S. and Canada through their exceptional merchandising skills and knowledge. For readers, this award showcases exemplary merchandising practices, offering insights into effective strategies that drive produce sales and enhance the shopping experience. For participants and recipients, it serves as a prestigious acknowledgment of their creativity, originality, and impact in promoting fresh produce, reinforcing their leadership within the industry.